Inner Tooth Surfaces Are Where Problems Begin
Coverage—not effort—is one of the biggest challenges in daily brushing.
Adults over 30 in the U.S. have periodontal disease. Inner tooth surfaces and the gumline are among the most affected areas.
Adults aged 65+ experience periodontal disease. Over 60% of gum recession occurs on inner (tongue-side) surfaces.
Sources: CDC Oral Health Surveillance Report (2017–2020);
National Institute of Dental and Craniofacial Research (NIDCR).
Data reviewed January 2026.
A Smarter Approach to Daily Oral Care
We Believe Every Brush Should End With A Better Clean
Better gumline coverage
Gentle pressure for sensitive gums
Consistent daily brushing routine
Many people believe they’re brushing well —yet plaque often remains along the gumline and inner teeth, where traditional brushes struggle to reach.
That’s why brushing harder doesn’t always mean brushing better.
How Heisr Delivers a Deeper, Gentler Clean
Why Choose Us?
Single-sided bristles, difficult to reach gaps and gumline dead zones
3-sided wraparound cleaning — brushes all surfaces simultaneously, including inner sides.
Straight bristles miss plaque along the gumline.
Standard bristles can be harsh for sensitive teeth and gums.
3-sided wraparound cleaning — brushes all surfaces simultaneously, including inner sides.
Smart sliding head maintains 150g optimal pressure for gentle yet thorough cleaning.
25° angled bristles follow the gumline for deeper, more precise cleaning.
0.01mm ultra-fine bristles clean effectively while staying gentle on sensitivity.
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Choose the Right Heisr for You
Thorough. Efficient. Adaptable. The Heisr way.
